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Ecom Ideas
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Featured ideas 🦄 are rare ideas you may not have seen before ;-)

💡 Ideas and tips

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Get artsy with it
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Promote Shop and Customer Service accordions
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Highlight your sustainable value prop
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Make Track Order a promoted CTA
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Try a “branded” guarantee
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Try emoji or icon bullets

Email CTAs

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Bake segmentation options into your footer email CTA
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Try alternatives to “Sign Up” on CTA button copy
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Try a monthly draw for email sign up
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Allow Phone number or Email for list sign up
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Use an animation to draw eyeballs

🫣 Cautions

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Don’t use a ghost email field
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Don’t style your email field like a button
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Don’t overpower your email CTA with fine print

💡Email CTA copy ideas (swipe file)

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✉️ Real examples from top retailers ✉️

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