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Product reviews

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Featured ideas 🦄 are rare ideas you may not have seen before ;-)

💡 Ideas and tips

Summaries and snapshots

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🦄 Embed contextual review snapshot links in the Buy Box

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🦄 Summarize pros and cons

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Show “% would recommend this product to a friend”

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🦄 Try a review carousel in the Buy Box

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🦄 Highlight percentages in the star bar graph

👕 Apparel specific

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🦄 Include a fit graph in your Review Summary

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🦄 Include a detailed fit graph in your Review Summary (multi-attribute)

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🦄 Show fit graphs with individual user reviews

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🦄 Include a fit graph in your Buy Box

Review detail

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Capture and display user attributes

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🦄 Show product attribute-level rating values

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Ask for “helpful” feedback

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🦄 Try an AI review summary in the Buy Box

Sort and Filter

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🦄 Allow shoppers to filter by reviewer attribute (people like them)

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🦄 Enable filter by verified purchasers

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🦄 Enable filter by “non-incentivized reviews”

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🦄 Enable filter by specific variant

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🦄 Try sentiment filters for top mentioned keywords

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🦄 Offer a “with media” filter (for photos and videos)

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Don’t put filters in the Sort menu

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Include a “Most Helpful” sort option

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Promote reviews with images to the top of results

More ideas

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Show your brand personality in the header

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Include a Search box (if you attract a lot of reviews)

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Respond to reviews

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Aggregate reviews from 3rd parties

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🦄 Try a featured review carousel in the Buy Box

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🦄 Offer a contest for review submissions

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Ask for post-purchase “why I bought this” feedback

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🦄Show product attribute-level rating values