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👜 Gucci’s side-by-side static+rotation view is as avant garde as the fashion house itself
Mobile experience:
👩🏿‍🦱 Cécred applies this “moon landing” effect to many of its PDPs. While this is cool the first time, it does get tiring when browsing products as it delays product information by several seconds every time
👟 Adidas’ gallery is hypnotic
👟 Yeezy does it too, but Ye can’t claim it’s his idea - Gucci and Adidas did it first.
This style is trending! Sites like Beyoncé’s Cécred, Yeezy, Adidas and Gucci have embraced the trend
But to optimize for page speed, you should make sure to show a static image by default, us a web-optimized native video file and A/B test to make sure it’s really working for your customers.
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